1 AIT Asian Institute of Technology

Implementing business-to-business electronic commerce for the textile industry in Thailand

AuthorYung, Ching Yu
Call NumberAIT Thesis no. IM-01-01
Subject(s)Electronic commerce--Thailand
Industrial marketing--Thailand

NoteA thesis submitted in partial fulfillment of the requirements for the degree of Master of Science, School of Advanced Technologies
PublisherAsian Institute of Technology
Series StatementThesis ; no. IM-01-01
AbstractThe textile and garment industry is one of the most important industries in the Kingdom of Thailand. In order to be part of the globalization process, textile industries in Thailand have to embrace the e-commerce to stay competitive. This thesis studies the promises of the businessto-business electronic commerce for textile industries in Thailand and prepares a prototype for it. Since the textile industry is already a mature business, the production process, delivery channels, management and marketing strategies have already been defined and proved for their worthiness. But to be able to compete with other textile companies, one must innovate. The emerging B2B e-commerce improves and will eventually replace the traditional marketing and distribution channel. The Internet technology can do a lot more for a textile company other then placing orders online. Organizations worldwide are embracing the use of electronic commerce at an ever-increasing rate. Most organizations view electronic commerce as means of increasing efficiency and productivity. In the area of business, these technologies have made globalization of the business operations a reality. The objectives of this thesis are; first, to determine the purpose, limitations, and benefits of using B2B e-commerce in the textile industry, and also study the problems the industry might encounter in Thailand. Next, this thesis designs and implements a B2B system prototype for textile industry based on the web technology discussed in the contents. The thesis focuses on implementing a B2B e-commerce for the Thai Textile industry. The system starts from reviewing the existing technology and business trend used for implementation. Based on the literature review, develops a business plan and technology plan for implementation. In the plans, it assumes to establish an imaginary company that does the implementation. Next, using Thai Farmer's Bank's Internet Banking system as case study, discuss the system and the technology used. Meanwhile, describes how the online payment system can be integrated into B2B electronic commerce. Finally, implements a working prototype with the technologies and programming tools discussed in the thesis. Due to the scope and time constraints, the contents in this thesis are based on idealized economic environment and simplified business processes. However, the challenges of textile industry innovation among buyers and producers could be considered for further development.
Year2001
Corresponding Series Added EntryAsian Institute of Technology. Thesis ; no. IM-01-01
TypeThesis
SchoolSchool of Advanced Technologies (SAT)
DepartmentDepartment of Information and Communications Technologies (DICT)
Academic Program/FoSInformation Management (IM)
Chairperson(s)Phan Minh Dung;
Examination Committee(s)Huynh Ngoc Phien ;Yulu, Qi;
DegreeThesis (M.Sc.) - Asian Institute of Technology, 2001


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