| Author | Pham T. Ha |
| Call Number | AIT RSPR no. SM-01-18 |
| Subject(s) | 0 Energy industries--Thailand
|
| Note | A research submitted in partial fulfillment of the requirements for the degree of Master of
Business Administration, School of Management |
| Publisher | Asian Institute of Technology |
| Series Statement | Research studies project report ; no. SM-01-18 |
| Abstract | Like the rest of the world, energy business has been changing tremendously during the last
decade. Together with the development of technology, deregulation and privatization have
played a crucial role in driving Energy Business to a new stage, where the market is liberal
and determinant by market demand and supply themselves.
This trend has an important impact in the business strategy of related companies. Many of
them have expanded the scope of their business globally. Electricity companies have become
natural gas companies and vice versa.
Tractebel was a Belgian based utility companies, managed to anticipate the changes in its
environment by bravely striking out into new markets in its own sectors of activities all
around the world. Ten years after its first international expansion, Tractebel now is becoming
one of the world leaders in energy and an international multi services provider.
This research highlights the recent trends in the global energy market and analyses the reform
of electricity supply industry in Thailand. It then will focus on Tractebel business activities in
Thailand and analyze the strategies that make the group a brilliant success. |
| Year | 2001 |
| Corresponding Series Added Entry | Asian Institute of Technology. Research studies project report ; no. SM-01-18 |
| Type | Research Study Project Report (RSPR) |
| School | School of Management |
| Department | Other Field of Studies (No Department) |
| Academic Program/FoS | Master of Business Administration (MBA) (Publication code=SM) |
| Chairperson(s) | Deussen, Arne; |
| Examination Committee(s) | Khang, Do Ba ;Raub, Steffen; |
| Scholarship Donor(s) | Norwegian Agency for Development
Corporation ; |
| Degree | Research Studies Project Report (M.B.A.) - Asian Institute of Technology, 2001 |
