1 AIT Asian Institute of Technology

Task-based usability evaluation of university websites : a case study of some Asian universities

AuthorChoudhury, Bharadwaj
Call NumberAIT RSPR no.IM-13-03
Subject(s)Universities and colleges Web sites Evaluation Asia

NoteA research study submitted in partial fulfillment of the requirements for the degree of Master of Engineering in Information Management, School of Engineering and Technology
PublisherAsian Institute of Technology
Series StatementResearch studies project report ; no. IM-13-03
AbstractIt becomes necessary that a leading university has a decent website of the university. The first impression of a university is felt from its website. Any collaborator or aspiring student first visits the website of the concerned institution/university to gather more information about the university.As such, the website has to be highly interactive interms of ease of use. In the Asian context, it has been witnessed that most of the university websiteslack proper usability standards. Proper careneeds to be taken in the displayof informationin these websites. In my research study, I performeda task-based usability evaluation of six leading Asian university websites by participants who representedthe real population of users of these websites. The evaluation isfollowed byranking of the six Asian universities on the basis of their composite measures of usability. Reporting of errors in each of the site is done, recommendations against each error is made andat lastsome basic guidelinesare suggested,as a result of the evaluation, to be followed in the displayof information in the websites of universities.
Year2013
Corresponding Series Added EntryAsian Institute of Technology. Research studies project report ; no. IM-13-03
TypeResearch Study Project Report (RSPR)
SchoolSchool of Engineering and Technology (SET)
DepartmentDepartment of Information and Communications Technologies (DICT)
Academic Program/FoSInformation Management (IM)
Chairperson(s)Guha, Sumanta;
Examination Committee(s)Duboz, Raphael;Vatcharaporn Esichaikul;
Scholarship Donor(s)Asian Institute of Technology Fellowship;
DegreeResearch Studies Project Report (M.Eng.) - Asian Institute of Technology, 2013


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