1 AIT Asian Institute of Technology

Strategic behavior application in medium-size construction : a case study of Cambodian contractor

AuthorVannaro Kao
Call NumberAIT RSPR no.CM-12-01
Subject(s)Business planning--Cambodia
Contractors--Cambodia
Strategic planning--Cambodia

NoteA research submitted in partial fulfillment of the requirement for the degree of Master of Engineering in Construction Engineering and Infrastructure Management, School of Engineering and Technology
PublisherAsian Institute of Technology
Series StatementResearch studies project report ; no. CM-12-01
AbstractThe research aimed to study the strategic behavior application in medium size contractor in term of corporate strategies, business strategies, functional strategies, project operational strategies and strategic performance. Using an applied case study methodology, one road infrastructure construction company interviewing the president, general manager, each functional manager and senior project manager readjusted the strategic behavior theory in Thai contractors applying in Cambodian contractor. Under the case, the research findings of Hastheetham and Hadikusumo could be validated in case of Cambodian contractor. Moreover, the case proposed that the leadership style should be included as another component of project operational strategy. The readjusted framework could serve as a systematical guideline to develop integrated each level of strategic behavior and suggest the way of choosing an appropriate strategy in a specific situation.
Year2012
Corresponding Series Added EntryAsian Institute of Technology. Research studies project report ; no. CM-12-01
TypeResearch Study Project Report (RSPR)
SchoolSchool of Engineering and Technology (SET)
DepartmentDepartment of Civil and Infrastucture Engineering (DCIE)
Academic Program/FoSConstruction Engineering and Infrastructure Management (CM)
Chairperson(s)Hadikusumo, B.H.W.;
Examination Committee(s)Chotchai Charoennga;Santoso, Djoen San;
Scholarship Donor(s)Asian Institute of Technology Fellowship;
DegreeResearch Studies Project Report (M.Eng.) - Asian Institute of Technology, 2012


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